I’m Jake, a UK-based PPC freelancer with 8 years of experience and £30M+ in ad spend managed for brands like Ted Baker, Adobe and KPMG. From lead gen to B2B, SaaS and e-commerce, I build campaigns that turn ad spend into measurable growth.
"Jake is hands down the best PPC person I’ve worked with. He turned our account around."
Kat Black • Landlord VisionReal feedback from businesses I support across multiple platforms.
"Jake is hands down the best PPC person I've worked with. He's very knowledgeable and he took on our very tricky account and really turned it around."
"Jake is fantastic! His knowledge of PPC, covering Google, Meta and TikTok, is excellent, and he's a great guy to work with."
"Jake has been exceptional for our PPC needs. He's grown our accounts across multiple platforms, boosting revenue while maintaining a healthy ROAS."
"Working with Jake transformed our lead quality. Within six weeks our cost per qualified lead dropped and pipeline quality improved dramatically."
Senior Marketing Lead • B2B ClientIf you need more customers from paid ads, I can likely help.
Generate qualified enquiries without wasting spend on low-intent clicks.
Campaigns built around long sales cycles, quality pipeline and revenue impact.
Geo-targeted campaigns with call tracking and local intent optimization.
Drive trials, demos and signups while focusing on activation and retention.
Shopping, Search and paid social built around profitability, not vanity metrics.
Test new markets with controlled budgets before scaling globally.
Strategy, tracking, testing and reporting designed to improve performance month over month.
Clear goals, budget splits and channel roles from day one.
Intent-first structure, negatives, query mining and bid discipline.
GA4 and conversion setup checked so decisions are based on real outcomes.
Systematic ad copy, creative and landing page tests, not random changes.
What changed, what worked, what failed, and what comes next.
You work with me directly. No handoffs. No junior account teams.
No hidden fees and no lock-in contracts. Just focused PPC management.
No. I work with lead gen, B2B, SaaS and local service businesses too, as well as e-commerce.
Google Ads, Meta, TikTok and LinkedIn. Most clients start with Google Ads first.
Most accounts show early improvements in 4-8 weeks, depending on budget, market and tracking quality.
I audit and fix tracking first, then optimise campaigns using accurate conversion data.